2024 SOUND BITES AWARDS HELD BY MASSACHUSETTS BROADCASTERS ASSOCIATION
MBA celebrates 70th anniversary and stations’ work in news, sports, advertising and public service
Framingham, MA (November 21, 2024) – The Massachusetts Broadcasters Association celebrated its 70th anniversary by handing out awards to broadcast radio and television stations in 21 categories at the annual Sound Bites conference on Thursday, November 21 at the Framingham Sheraton Hotel and Conference Center.
Guests included National Association of Broadcasters President and CEO Curtis LeGeyt and Erin Callaghan, President of Enterprise Partnerships at FUTURI. BMI Singer/Songwriter and Springfield, Mass. native Alex Rohan performed in front of more than 200 radio and television broadcasters in attendance. Long time Massachusetts radio personality and recent inductee into the Massachusetts Broadcasters Hall of Fame Candy O’Terry hosted the event.
The MBA began the awards by awarding the second annual “Broadcast Champion” award to NAB’s Curtis LeGeyt. LeGeyt was recognized for his outstanding leadership and advocacy for broadcasters in Washington DC.
The winners in the Station of the Year category were Audacy’s Mix 104.1 (WWBX-FM) and Hearst Television’s WCVB Channel 5 in television. Marshfield Broadcasting’s 95.9 WATD and Springfield’s Western Mass News (WGGB) were runners up in the Station of the Year category.
Highlighting broadcasters’ commitment to their communities, 97.7 ACK-FM won the radio Sound Bites Award for best Public Service Announcement for their PSA on summer bike safety.
Rock 102 (WAQY-FM) and WCVB Channel 5 won #WeAreBroadcasters awards for “Rock 102’s Mayflower Marathon Food Drive” and WCVB’s coverage of the 2024 Boston Marathon, respectively. The #WeAreBroadcasters Award highlights a unique event or program produced and promoted by a station that highlights the station’s connection to their community.
Now in its thirteenth year, the Sound Bites Awards received nearly 260 award entries, highlighting the excellent work done each year by local broadcasters in Massachusetts. See a complete list of winners below.
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Category
Media
Place
Call Letters
Headline or Title
Individual Commercial
Radio
Merit
WRSI and WHMP
Ever been to New Gloucester?
Individual Commercial
Radio
First
Coxswain Media
Angel’s Touch Auto Body “Roller Derby Deer”
Commercial Campaign
Radio
Merit
WAQY & WLZX
Get Off My Lawn!
Commercial Campaign
Radio
First
WATD
Lucchetti’s Complete Auto Center
Station Imaging
Radio
Merit
WAZK-FM
Station Imaging
Radio
First
WBZ-FM
Station Promotional Announcement
Radio
Merit
MyFM 101.3
On Demand – I Want It Now
Station Promotional Announcement
Radio
First
WCOD
ERAS Screen Tour with Entertainment Cinemas
Station Promotional Announcement
TV
Merit
WCVB
The 128th Boston Marathon on WCVB Channel 5
Station Promotional Announcement
TV
First
WFXT
Boston 25 News: If you’re not watching, you’re missing out
Air Personality
Radio
Merit
WMJX FM
Sue Tabb
Air Personality
Radio
First
WWBX
Mix 104.1’s Afternoon Drive with Gregg Daniels & Fast Freddy
Air Personality
TV
Merit
WCVB
Antoinette Antonio
Air Personality
TV
First
WBTS
Colton Bradford
On-Air Contest
Radio
Merit
WMJX FM
Morning MAGIC’s “Finish The Hootie Lyric”
On-Air Contest
Radio
First
WWBX FM
The Mix Beach House with Bon Jovi
Sports Feature
Radio
Merit
WAMQ
New challenge for Will Brown, Golden Knights in return to The College of Saint Rose
Sports Feature
Radio
First
WBZ-AM
Boston E-Foil Fliteboarding On The Charles
Sports Feature
TV
Merit
WCVB
The Hoyt Family Legacy
Sports Feature
TV
First
WBZ
WBZ Trains With The New England Revolution
Sports Play-by-Play
Radio
Merit
WMEX 1510AM | 101.1FM
MIAA Girls Hockey Finals – Notre Dame Vs. St. Mary’s
Sports Play-by-Play
Radio
First
WEEI-FM
Red Sox Baseball on WEEI – June 24th, 2024
Spot News Story
Radio
Merit
WATD
Lady In The Dunes: We Know Her Name
Spot News Story
Radio
First
WAMQ
It Was Just Survival
Spot News Story
TV
Merit
WBTS
NBC10 Boston: Boston Police Officer Shot
Spot News Story
TV
First
WGGB
Chicopee Amber Alert
Investigative Reporting
TV
Merit
WCVB
5 Investigates: Couple’s Eviction Battle
Investigative Reporting
TV
First
WBTS
NBC10 Boston: Black Veterans
Feature Story
Radio
Merit
WAMQ
It’s all downhill: Montague Soapbox Races return to Turners Falls in Massachusetts
Feature Story
Radio
First
Coxswain Media
Inside Cape Cod “Big Nick’s Ride for The Fallen”
Feature Story
TV
Merit
WBTS
People of the First Light
Feature Story
TV
First
WCVB
Lost in a world of dementia, 95-year-old remembers every note
Meteorologist
TV
Merit
WWLP
Brian Lapis
Meteorologist
TV
First
WBTS
Tevin Wooten
Photographer
TV
Merit
WWLP
Mike Houle
Photographer
TV
First
WCVB
David Mongeau
Newscast
TV
Merit
WBTS
NBC10 6PM Super Tuesday Newscast
Newscast
TV
First
WGGB
Western Mass News at Noon
Excellence in Sound
Radio
Merit
WATD
Boston Tea Party
Excellence in Sound
Radio
First
WMJX
Activate Audio for better results when you advertise
Recurring Segment
Radio
Merit
WWBX
NORMAL OR NOT on MIX 1041 Afternoon Drive with Gregg Daniels & Fast Freddy
Recurring Segment
Radio
First
WATD
Newsmakers
Recurring Segment
TV
Merit
WFXT
Boston 25 Gets Real: Kids and Mental Health
Recurring Segment
TV
First
WBTS
Sneaker City: From the Ground Up
Digital Media
Radio
Merit
MyFM 101.3
Playing Ball with MyFM Sports
Digital Media
Radio
First
WBZ-AM
WBZ NewsRadio
Digital Media
TV
Merit
WBTS
Canton Confidential: The Karen Read Murder Trial
Digital Media
TV
First
WWLP
WWLP.com Toys For Tots
Public Service Announcement
Radio
Merit
Coxswain Media
Women’s History Month
Public Service Announcement
Radio
First
WAZK-FM
WAZK Summer Bike Safety Promo
#WeAreBroadcasters
Radio
Merit
WATD
Veterans Drive Thru
#WeAreBroadcasters
Radio
First
WAQY-FM
Rock 102’s Mayflower Marathon Food Drive – 30th Anniversary
#WeAreBroadcasters
TV
Merit
WWLP
Toys For Tots
#WeAreBroadcasters
TV
First
WCVB
The Boston Marathon
Above and Beyond
Radio
Merit
WAQY & WLZX
Alex Byrne
Above and Beyond
Radio
First
WMAS
Craig Swimm
Station of the Year
Radio
Merit
WATD-FM
Station of the Year
Radio
First
WWBX-FM
Station of the Year
TV
Merit
WGGB
Station of the Year
TV
First
WCVB
About the Massachusetts Broadcasters Association
The Massachusetts Broadcasters Association (MBA) is the only voluntary, statewide trade organization serving the Bay State’s over-the-air television and radio stations. The Association’s key responsibilities include assisting its members with general and broadcast-specific business challenges and assisting in the networking of fellow broadcasters. Please visit www.massbroadcasters.org for more information.